Grow your brand and reach online. Master digital marketing through bite-sized, swipeable learning tiles — designed for busy people who want to learn on the go.
This Digital Marketing short course on SkillTiles breaks down everything you need to know into 10 structured milestones, each packed with bite-sized learning tiles you can swipe through in under 15 seconds each.
Whether you're a complete beginner or looking to refresh your knowledge, this online digital marketing course uses AI-powered content to adapt to your learning pace. Each tile delivers a focused concept, example, or quiz — making it perfect for commutes, coffee breaks, or quick study sessions.
Covering 70 key topics across 10 milestones, this course takes you from foundations to practical application. Earn badges as you complete each milestone and track your progress on your learning dashboard.
Course Curriculum
1
Marketing Fundamentals
SEO, social media, and content strategy
SEO basics (keywords, meta tags)content marketing strategysocial media algorithmsemail marketing fundamentalsanalytics and KPIspaid vs organic reachbuilding an audience
2
SEO Fundamentals
Get found on search engines
how search engines workkeyword research toolson-page SEO basicsmeta tags and descriptionssite structure for SEOinternal linking strategySEO content writing
3
Social Media Marketing
Build and engage audiences on social
platform selection strategycontent calendar creationengagement tacticscommunity managementsocial media analyticsinfluencer collaborationpaid social overview
4
Email Marketing
Build and nurture email lists
list building strategiesemail sequence designsubject line optimizationsegmentation and personalizationA/B testing emailsdeliverability best practicesemail automation
5
Content Marketing
Attract customers through valuable content
content strategy frameworkblog and article marketingvideo content strategycontent distribution channelscontent repurposingcontent metrics and ROIthought leadership content
6
Paid Advertising
Run effective ad campaigns
Google Ads basicsFacebook/Meta adsad copywritinglanding page optimizationretargeting strategiesbudget allocationcampaign optimization
7
Marketing Analytics
Measure what matters
Google Analytics 4 setupconversion trackingattribution modelsdashboard creationA/B testing methodologycustomer lifetime valuereporting to stakeholders
8
Sales Funnels
Convert visitors into customers
funnel stages and metricslead magnet creationlanding page designnurture sequencescart abandonment strategiesupselling and cross-sellingfunnel optimization
9
Brand Building
Create a memorable brand identity
brand positioningbrand voice and messagingvisual brand identitybrand storytellingbrand consistency across channelsreputation managementpersonal branding for marketers
10
Advanced Marketing
Cutting-edge marketing strategies
growth hacking techniquesAI in marketingmarketing automationmulti-channel attributionCRO (conversion rate optimization)community-led growthbuilding a marketing team
What You'll Learn in This Digital Marketing Course